Facebook bought GIPHY, Very popular tool to create GIFs
GIPHY, Known for creating the animated images and that’s called GIFs. A very popular and unique tool over the internet for creating GIFs and After buying it by Facebook now It will be known as Facebook’s tool.
Companies did not declare any financial information of the deal but some known people with this matter, Axios said that deal value around 400 million dollars.
After buying It by Facebook we can expect that people will experience the way of exchanging GIFs on the internet that could be changed forever. This service may enable more than 700 million people will see It’s content daily.
“People will still be able to upload GIFs; developers and API partners will continue to have the same access to GIPHY’s APIs; and GIPHY’s creative community will still be able to create great content,” Vishal Shah, Instagram’s vice president of product, said in a blog post on Friday.
Facebook declared in a blog post that they planning to introduce It with Instagram and also said that It will still work separately outside of Facebook’s properties.
Its half of the traffic generates by Facebook’s Applications like Instagram, Facebook, Messenger, and WhatsApp said by Facebook. It also gained popularity by its huge use in twitter and other messaging Apps.